Contest marketing is one of the primary ways of getting your email list “opted-in” and ensuring you can do permission-based… Read more
An email opt-in is a term that refers to emails that have been requested by the user receiving them. Opt-in… Read more
Email has been, should be and will continue to be the marketer’s primary communication tool. Email allows marketers to deliver… Read more
Contest marketing helps brands in a variety of ways, there are FIVE great benefits in addition to building brand awareness… Read more
I have continued to suggest to you, as well as clients and prospects that email is your primary communication tool;… Read more
Marketers are aware of the fact that coupons are a great way to drive traffic, build awareness, gain favorable impressions,… Read more
Time to Sync Your Social and Email Now more than ever us marketers should be realizing how important and powerful… Read more
With social media and mobile marketing growing at a rapid pace many industry leaders are questioning whether email marketing is… Read more
One interesting email fact is that 17% of all emails never make it into the inbox. The reason for this… Read more
The death of email has been called for again and again, yet here we are in 2014 and 75.8% of… Read more