Case Studies

Mr Nice Guy –  Receipt Upload Program

Mr Nice Guy – Receipt Upload Program 2026

To promote its clients’ retail locations in Missouri and drive in-store visits and sales, Moss Marketing conducted a sweepstakes open... ...Read More

BetMGM – Private Jet to Superbowl LX

BetMGM – Private Jet to Superbowl LX 2026

To reward and engage its existing customers and attract new prospects, BetMGM conducted a six-week sweepstakes open to legal residents... ...Read More

BetMGM- Players Holiday Gift Card Program

BetMGM- Players Holiday Gift Card Program 2025

To reward and engage its existing customers and attract new prospects, BetMGM launched a Players Holiday Gift Card Program featuring... ...Read More

Norwegian Cruise Line – Giving Joy

Norwegian Cruise Line – Giving Joy 2025

The Giving Joy Contest is a nomination-based teacher appreciation program run by Norwegian Cruise Line. Continuing with the excitement and... ...Read More

Bloom – The 420 Hookup

Bloom – The 420 Hookup 2025

To promote its retail locations in Maryland and drive in-store visits and sales, Bloom Medicinals conducted a sweepstakes open to... ...Read More

Restorative Industries – Stain & Seal Supply

Restorative Industries – Stain & Seal Supply 2025

To generate leads for the Stain and Seal Supply brand, Restorative Industries conducted a sweepstakes open to U.S. contractors aged... ...Read More

TOMS Shoes – TOMS Loves Teachers

TOMS Shoes – TOMS Loves Teachers 2025

To honor educators, generate authentic community storytelling, and strengthen TOMS’ brand connection through meaningful engagement, TOMS conducted the Teacher Appreciation... ...Read More

Upper Oakville Shopping Centre – Back to School

Upper Oakville Shopping Centre – Back to School 2025

To Reward existing customers and entice new prospects, Upper Oakville Shopping Center conducted a four-week sweepstakes open to Ontario residents... ...Read More

VIAVI Solutions Inc – 2025 Sweepstakes

VIAVI Solutions Inc – 2025 Sweepstakes 2025

To generate leads, VIAVI Solutions conducted a six-month sweepstakes open to certified commercial avionics repair technicians from CFR 145 repair... ...Read More

Wilton Industries Canada – Sweeten Your Skills

Wilton Industries Canada – Sweeten Your Skills 2025

To support Wilton Brands Canada’s 2025 rebrand and promote the recently relaunched Wilton Sweet Studio, Wilton Brands Canada conducted a... ...Read More

BetMGM Canada – Big Game Giveaway

BetMGM Canada – Big Game Giveaway 2025

To reward and engage its existing customers and attract new prospects, BetMGM conducted a two-week sweepstakes open to legal residents... ...Read More

BERNINA of America – Meet Me In Paris

BERNINA of America – Meet Me In Paris 2025

To reward and engage its existing customers and attract new prospects, BERNINA of America conducted a four-month sweepstakes open to... ...Read More

Antigua & Barbuda Tourism – Summer Travel

Antigua & Barbuda Tourism – Summer Travel 2025

To build the email database and increase awareness of Antigua & Barbuda tourism, Antigua & Barbuda Tourism conducted a four-month... ...Read More

TOMS Shoes – Casting Call Contest

TOMS Shoes – Casting Call Contest 2025

To gather user generated content featuring a “family casting call”, AKJOHNSTON’s client, TOMS, conducted a U.S.-only contest that ran from... ...Read More

Benjamin Moore – Mobile Tour

Benjamin Moore – Mobile Tour 2025

To support Benjamin Moore’s 2025 mobile tour and contractor appreciation efforts, Activate Experiential conducted a three-month sweepstakes that offered one... ...Read More