Every January, marketing teams make the same promises. We’re going to be more strategic.We’re going to try new things.We’re going to finally fix the stuff we’ve been duct-taping for years.…
Read moreI’m not a game or gaming fanatic by any stretch, although the recent release of Grand Theft Auto has me… Read more
If content is KING, then where does Data fit into the mix? You might ask, "Why data matters?" I was… Read more
A big SHOUT OUT to Starbucks Canada (although it may be the Starbucks US that deserves the credit for the… Read more
As I’ve mentioned in my previous blogs, I don’t ever leave home without my cell phone; it is at all… Read more
Imagine a world of no television commercials, no radio commercials, no newspaper ads, no magazine ads, no ads of any… Read more
Taglines were once employed as an effective marketing strategy to help a brand stand out in the customers mind. Taglines… Read more
Social media can brew quite a storm in the digital atmosphere, but I’ve never seen it strike like this. Ad… Read more
Content is king, I’m sure you’ve heard it. Providing valuable, informative, engaging content will certainly keep your followers involved with… Read more
It’s likely you’ve seen and an email from India, been approached by someone or seen an ad about putting you… Read more
“The only constant in life is change itself” – Heraclitus, Greek Philisopher, 475 BC. Society as a whole has been… Read more