To reward and engage its existing customers and attract new prospects, BetMGM conducted a two-week sweepstakes open to legal residents of Ontario, Canada, aged 19 and older. During the event, attendees had the opportunity to enter for a chance to win a cash prize.
The sweepstakes ran from February 3 to 14, 2025, and the single grand prize was a $50,000 cash prize. An autoresponder email thanked participants after each successful entry.