In the social age of declining publishing and news businesses, one might ask, "why buy a book?" There are lots... ...Read More
In the book, "What Would Google Do?", Jarvis brings us a multitude of lessons, facts, and a unique way of... ...Read More
Marketing Alchemy - Social Media & Email? More social tactics will boost e-mail efforts Combining the forces of social media... ...Read More
Perceived irrelevance still a barrier in social marketing Business-to-business (B2B) companies are participating in the social space, but they are... ...Read More
According to AdAge, Facebook's rapid response to privacy concerns may just have saved the world's fastest-growing internet brand from long-term... ...Read More
Retailers are responding to the growing consumer appetite for online video by adding them to their Websites both to differentiate... ...Read More
One of the most interesting trends in the "Google age" is the notion that you don't need to be perfect.... ...Read More
Seth Godin's book Purple Cow, states "It is useless to advertise to anyone". Godin notes that products, services and the... ...Read More
Seems that I keep coming across a message that says in one way, shape or form, we as customers and... ...Read More
Bounce rate (sometimes confused with exit rate)[1] is a term used in website traffic analysis. It essentially represents the percentage... ...Read More
Pay-per-Click (pay per click advertising or PPC) is a level playing field for all advertisers, an ideal way to drive... ...Read More
I'm sure you've all seen Wikipedia in your searches, it just can't help but come up in most Google searches.... ...Read More
Since everything has now become public and clients and prospects now take hold of your brand (or not), it's time... ...Read More
Seems that in this new era, that many refer to as the "Google age", being public (open) is now the... ...Read More
Below you will find from Google "Ten things we know to be true", the gospel according to Google, a simple... ...Read More
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