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Email Acquisition – Online

Email Acquisition – Online

Email Acquisition Online The second step in building your online marketing program is building your email addresses via online techniques.... ...Read More

Email Acquisition – Offline

Email Acquisition – Offline

Offline Email Acquisition The first step, in fact key issue in building your online marketing program is the acquisition of... ...Read More

Spam

Spam

Nothing is perfect, and email is no exception. Spam is an ongoing problem in the online world. According to recent... ...Read More

Online Creative Plan

Online Creative Plan

Your marketing plan also includes your online creative plan. Just as you would with any other marketing initiative, you need... ...Read More

Website – Corporate Goals

Website – Corporate Goals

Corporate Goals for your Website We’ve been asked again and again, what should our website goal be? Since the change... ...Read More

Website – Customer Goals

Website – Customer Goals

When updating your website, your digital agency should be assisting you in determining your customer goals. The most common areas... ...Read More

Website – Know Your Customer

Website – Know Your Customer

Get to know your customer The most obvious step in building your website, or online presence is to ensure you define... ...Read More

Web Savvy

Web Savvy

Are you web savvy? Is your firm ready to deal with the rigors of an Internet strategy? Did you know... ...Read More

Online – Digital World

Online – Digital World

What business are you in? I’ve been asked again and again. My reply, "Let's say eMarketing, or digital, or website,... ...Read More

The NET Difference

The NET Difference

Online marketing was described to me at my CMA, emarketing course as “Marketing management with specific emphasis on the use... ...Read More

Most Popular Websites

Most Popular Websites

"And the winner is ..." Here is a list of the most popular websites as at February 2009. 1)   Google... ...Read More

Website – Things to Consider

Website – Things to Consider

Website Building - Why Bother? We are forever talking about websites, how it works, what is its role. Why should... ...Read More

Email Campaign Basics

Email Campaign Basics

Seems everyone is running email campaigns these days, and if not, why aren’t you? Email is a fantastic marketing opportunity... ...Read More

What’s Influencing Your Next Sale?

What’s Influencing Your Next Sale?

What's influencing your next sale? The most significant stat I’ve seen in a while is that 83% of people trust... ...Read More

SEO – Slice of the Pie

SEO – Slice of the Pie

What is search engine optimization? An overlooked portion of building your website is putting in place SEO (search engine optimization).... ...Read More