Blogs
Social Media Metrics – hmmm
I came across an article by Tom Johansmeyer in Social Times, which I think only comes online. In any event,... ...Read More
Privacy – a non-issue?
Is privacy a non-issue these days? eMarketer posted an article titled, “Social Network Users Are Satisfied with Privacy Options”, and... ...Read More
Twitter – social media
You might know that @mjbickerton #Ilovetwitter and I’ve coined a phrase “catch you on the #twitterside”. If you have been... ...Read More
Blog Thoughts
Most important when driving web traffic to your website either through a blog or via social media posts is having... ...Read More
Coupons – The Future of Retail
I came across an article online by Rafe Needleman, a blog, titled Rafe’s Radar. It was an interesting piece titled,... ...Read More
QR Codes – Continued Innovation
The odds are you have seen a QR Code in the last few months. You are seeing QR codes everywhere.... ...Read More
Social Media: A Primer
Recently, I was interviewed by Kelly Parker, who was writing a social media article for the magazine Perspectives (Winter 2010).... ...Read More
Blog – Reputation and Credibility
I've been asked again and again about blogs. Blogs are certainly very misunderstood. Part of every emarketing strategy must include... ...Read More
Email Marketing Tips
Email is still “King” of communications today. It’s our recommendation as your digital agency that you incorporate a plan for... ...Read More
Inbound Marketing – Learning to Be Found
Inbound Marketing is a relatively new term in the industry. According to Wikipedia, inbound marketing is a marketing strategy that... ...Read More
Word of mouth advertising – Socialmc2
Word of Mouth Advertising They say your blog shouldn’t be about marketing your own programs. I follow this rule for... ...Read More
Emarketing – Internet Marketing or Email?
Emarketing is one of the most misunderstood terms today in the digital world. There are two main usages for the... ...Read More
Influencers – Must be Relevant
Relevant Influencers and Key Influencers Our technology guru referred me to an article published by Mashable, written by Gary Lee.... ...Read More
Email – Testing is Required
Email testing is critical to the success of all email campaigns. Stats indicate that 63% of email marketers test their... ...Read More
Email – Smartphone Style
From the Computer to the Smartphone Nothing is stable these days, just as we think we have mastered one area,... ...Read More