Contests & sweepstakes programs that work

RAVEN5 works with clients solving their primary business challenge, finding new prospects and new customers. We provide services in creative, design, branding, digital, strategy and communications. We work with our clients to find new customers, build online engagement and in-store sales.

Campaign

24% Opt-in Rate
30% New Opt-Ins
42% Submission Rate

New Opt-Ins: 20% – 56%
Submission Rate: 45% – 60%

Behaviour

Time Engagement: 47 seconds
Engagement Rate: 66%

Time Engagement Range: 41 sec. – 52 sec.
Engagement Rate: 47% – 77%

Email

Open Rate: 24%
Clicks Through Rate: 8%

Opens Range: 8% – 51%
Clicks Range: 5% – 27%

Sharing Vehicles Averages

Facebook: 42%  /  Twitter: 22%  /  LinkedIn: 3%  /  Pinterest: 6%  /  Email: 27%

RANGES | Facebook: 27% – 46% / Twitter: 14% – 33% / LinkedIn: 1% – 3% / Pinterest: 4.5% – 8% / Email: 18% – 24%


Email List Size 25M50M100M
Duration3 Months3 Months3 Months
Email Deployments*75M150M300M
Email Opens18,00036,00072,000
Email Clicks1,4402,8805,760
PURL Response1,7753,5507,100
Total Response25,20050,400100,800
New Opt-Ins3,9607,92015,840
Submission6,56013,12026,240

* One monthly email. Results based on the following | Email Opens: 24% / Email Clicks: 8.2% / Total Response: 34% / Submissions: 29% / Opt-ins: 17.6%